Giisty
Giisty
Giisty is a revolutionary enterprise communication and knowledge management platform designed to replace outdated corporate workflows with dynamic, asynchronous video content. By bridging the gap between social-style interaction and enterprise-grade knowledge sharing, Giisty enables organizations to capture institutional expertise through short-form video messages and peer-reviewed tutorials. The platform serves as a centralized digital pulse for global teams, driving productivity and engagement by transforming how information is recorded, stored, and consumed within the modern workplace.
Giisty is a revolutionary enterprise communication and knowledge management platform designed to replace outdated corporate workflows with dynamic, asynchronous video content. By bridging the gap between social-style interaction and enterprise-grade knowledge sharing, Giisty enables organizations to capture institutional expertise through short-form video messages and peer-reviewed tutorials. The platform serves as a centralized digital pulse for global teams, driving productivity and engagement by transforming how information is recorded, stored, and consumed within the modern workplace.
Project Name
Giisty
CAtegory
B2B Communication
Project Duration
12 Weeks
DESIGNING
The design architecture of Giisty was conceptualized around the necessity of humanizing corporate communication while maintaining a high degree of organizational structure. We developed a dual-environment interface featuring a "Communication Space" for rapid-fire visual updates and a "Knowledge Space" for deep-dive, long-term learning. The user interface draws heavy inspiration from high-engagement consumer media platforms—often referred to as an "Onboarding Netflix"—to ensure an intuitive, low-friction experience that encourages daily usage. Special attention was paid to the mobile-first recording and editing suite, allowing professionals to create high-impact "Briifs" and "Giists" in seconds, ensuring that the technology never becomes a barrier to the sharing of ideas.
The design architecture of Giisty was conceptualized around the necessity of humanizing corporate communication while maintaining a high degree of organizational structure. We developed a dual-environment interface featuring a "Communication Space" for rapid-fire visual updates and a "Knowledge Space" for deep-dive, long-term learning. The user interface draws heavy inspiration from high-engagement consumer media platforms—often referred to as an "Onboarding Netflix"—to ensure an intuitive, low-friction experience that encourages daily usage. Special attention was paid to the mobile-first recording and editing suite, allowing professionals to create high-impact "Briifs" and "Giists" in seconds, ensuring that the technology never becomes a barrier to the sharing of ideas.
The design architecture of Giisty was conceptualized around the necessity of humanizing corporate communication while maintaining a high degree of organizational structure. We developed a dual-environment interface featuring a "Communication Space" for rapid-fire visual updates and a "Knowledge Space" for deep-dive, long-term learning. The user interface draws heavy inspiration from high-engagement consumer media platforms—often referred to as an "Onboarding Netflix"—to ensure an intuitive, low-friction experience that encourages daily usage. Special attention was paid to the mobile-first recording and editing suite, allowing professionals to create high-impact "Briifs" and "Giists" in seconds, ensuring that the technology never becomes a barrier to the sharing of ideas.
DEVELOPMENT
The technical development of the Giisty ecosystem centered on building a robust, AI-enhanced framework capable of transforming raw video into a searchable, actionable corporate asset. We integrated advanced artificial intelligence for content personalization, real-time moderation, and AI-assisted creation to guide users through structuring their content for maximum impact. The platform’s infrastructure was built to support a global scale, incorporating features such as auto-translation into 14 languages and intelligent, data-driven insights that analyze user behavior to optimize retention. By focusing on a secure, scalable cloud architecture, we ensured that multi-national enterprises can host their most sensitive intellectual property with absolute confidence in its integrity and availability.
The technical development of the Giisty ecosystem centered on building a robust, AI-enhanced framework capable of transforming raw video into a searchable, actionable corporate asset. We integrated advanced artificial intelligence for content personalization, real-time moderation, and AI-assisted creation to guide users through structuring their content for maximum impact. The platform’s infrastructure was built to support a global scale, incorporating features such as auto-translation into 14 languages and intelligent, data-driven insights that analyze user behavior to optimize retention. By focusing on a secure, scalable cloud architecture, we ensured that multi-national enterprises can host their most sensitive intellectual property with absolute confidence in its integrity and availability.
The technical development of the Giisty ecosystem centered on building a robust, AI-enhanced framework capable of transforming raw video into a searchable, actionable corporate asset. We integrated advanced artificial intelligence for content personalization, real-time moderation, and AI-assisted creation to guide users through structuring their content for maximum impact. The platform’s infrastructure was built to support a global scale, incorporating features such as auto-translation into 14 languages and intelligent, data-driven insights that analyze user behavior to optimize retention. By focusing on a secure, scalable cloud architecture, we ensured that multi-national enterprises can host their most sensitive intellectual property with absolute confidence in its integrity and availability.
SOLUTION
Giisty provides a definitive solution to these systemic inefficiencies by introducing a centralized, on-demand hub for asynchronous video communication and verified peer-to-peer knowledge sharing. Through the implementation of "Briifs"—short, impactful video and audio messages—teams are able to eliminate up to 90% of unnecessary meetings and emails, while "Giists" provide a curated library of peer-reviewed tutorials that accelerate newcomer onboarding by 200% and reduce training costs by half. By consolidating high-impact communication and verified expertise into a single, AI-powered platform, Giisty empowers businesses to foster a culture of transparency and continuous learning, ensuring that every team member has instant access to the accurate information required to drive success.
Giisty provides a definitive solution to these systemic inefficiencies by introducing a centralized, on-demand hub for asynchronous video communication and verified peer-to-peer knowledge sharing. Through the implementation of "Briifs"—short, impactful video and audio messages—teams are able to eliminate up to 90% of unnecessary meetings and emails, while "Giists" provide a curated library of peer-reviewed tutorials that accelerate newcomer onboarding by 200% and reduce training costs by half. By consolidating high-impact communication and verified expertise into a single, AI-powered platform, Giisty empowers businesses to foster a culture of transparency and continuous learning, ensuring that every team member has instant access to the accurate information required to drive success.
Giisty provides a definitive solution to these systemic inefficiencies by introducing a centralized, on-demand hub for asynchronous video communication and verified peer-to-peer knowledge sharing. Through the implementation of "Briifs"—short, impactful video and audio messages—teams are able to eliminate up to 90% of unnecessary meetings and emails, while "Giists" provide a curated library of peer-reviewed tutorials that accelerate newcomer onboarding by 200% and reduce training costs by half. By consolidating high-impact communication and verified expertise into a single, AI-powered platform, Giisty empowers businesses to foster a culture of transparency and continuous learning, ensuring that every team member has instant access to the accurate information required to drive success.
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